Smartphone showing TikTok ad of hands adorned with multiple gold and silver rings and red nail polish.
Two smartphones showing TikTok videos: one with a drink splash, the other of a smiling elderly woman skateboarding.
TikTok

Make authentic TikToks. Not tedious workflows.

Scale creative asset production while streamlining TikTok campaign management and optimization alongside other social platforms so you can focus on what matters most. Delivering TikTok-worthy experiences for your audiences.

Real TikToks. Real results

Smartly helps you scale and automate TikTok campaigns without losing the spark. Launch fast, stay on-brand, and create content that actually connects.

Collage showing a woman streaming on a phone and three others in circles connected by yellow lines.
TikTok screen showing 20% off first order on a Navo product with order and social icons.
TikTok ad showing a red robot vacuum with text Get 20% off your first order today and a Shop Now button.

Scale video variations at speed

Build TikTok video variations using templates with overlays, localized text, and dynamic assets. Stay fresh, on-trend, and in the safe zone.

Power Shopping Ads with automation

Connect your product feed to generate TikTok Shopping Ads that refresh automatically. Avoid fatigue, sync inventory, and scale performance.

TikTok screen showing a 25% off beauty products ad with a makeup palette on purple background.
TikTok screen showing a travel bottle with 15% off and a 25% off travel essentials ad.

Less manual work. More breakout content.

Smartly automates and streamlines TikTok campaign tasks—so you can focus on content that converts instead of wrangling workflows.

Automate campaign workflows

Build and launch multiple TikTok campaigns, ad groups, and ads at once. Bulk-edit in-platform—no spreadsheets—and trigger automations to manage campaigns while you're offline.

Read more
Gear with two circular arrows around it representing automation or continuous process.

Measure what matters

Track real-time TikTok performance using third-party data integrations and custom KPIs. Improve engagement and optimize as you go.

Read more
Bar chart with four bars of varying heights with a connected dot line graph above them.

Stay safe and on-brand

Test templates and overlays to ensure creative lands in TikTok’s safe zone. Maintain consistency while keeping up with fast-moving trends.

Read more
Concentric circles with four arrows pointing inward toward a central star icon.
Case Studies

Smarter starts here.

ABOUT YOU drives 100% increase in ROAS with Smartly and TikTok Shopping Ads

Key Findings
+30%
ROAS for catalog sales campaigns
+100%
ROAS for 'add to cart' event

Albert Heijn Scales Multi-Platform Digital Circulars to Drive Incremental Sales

Key Findings
+38%
Increase in reach
+17pt
Over competing grocery stores
95%
Time savings

DR SMILE leverages Smartly to create 5,000 ads across Facebook, TikTok, Snapchat, and YouTube for Black Friday

Key Findings
-20%
CPA
180
Hours saved
+13%
Session bookings

Honestly, we'd rather just show you.

Chat with our team to see how Smartly transforms the fragmented advertising ecosystem into something suspiciously manageable.