Top 5 Resources for the Digital Advertiser

Amanda Batista
December 28, 2023

It’s been a banner year for innovations in digital advertising. We’ve seen an increased emphasis on the advertising experience, as consumers expect to be educated, inspired, and delighted throughout their brand impressions. The lines between native social content and ads have blurred. Everybody wants high-impact stories and creative. Brands have tapped into the rise of AI functionality to continue advancing their efficiencies in how they produce, launch, and measure creative content. 

We’ve seen some stellar innovations among our customers in 2023, and we’re excited to celebrate your successes. While you cozy up by the fire and enjoy time with your family and friends, we invite you to revel in your performance accomplishments! Our community is inspired by your results. 

We present our gift to you:  Our most popular content resources from 2023. Whether you’re killing it in creative or leading the performance pipeline, we’ve got something for everyone on the Nice advertising list!

  1. For the digital advertising leader:
    Digital Advertising Trends in 2023 - the report chock full of insights you're going to want to know!
  1. For the brand marketer: 
    How to Master Media & Creative Optimization - the eBook that helps underscore the value in an optimized collaborative process for producing creative.
  1. For the creative director:
    Ultimate Guide to Creative Strategies at Scale - the Guide that delivers the know-how to navigating high-volume creative needs.
  1. For the paid social manager:
    Don’t Make Ads, Make TikToks - the platform-focused eBook that offers content creation tips you need to rock TikTok.
  1. For the CMO who has everything:
    Forrester Report: Optimize Creative and Paid Media Through a Single Source of Truth - a

We bid you piping hot performance this holiday season and into the New Year. 

From,

Your Friends at Smartly.io

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